Venture builders with a focus on scalable community-driven sports and lifestyle companies.
Our investment approach
We like disruptive, innovative companies with smart management teams across sports and lifestyle. Our portfolio is based around businesses who drive growth in scale, revenues and margin by creating communities from their customers.
When you’re about to
enter
the unknown, you need more
than a guidebook.
You need a Caddie.
What is a Caddie?
In golf, a caddie does many things. They plan ahead, share information with other caddies, understand the lay of the land, identify hazards and short-cuts, advise on club selection, provide strategies for risk v reward situations, provide psychological and mental support both when the going gets tough and when the players are flying.
The caddie provides both advice and support - but ultimately, it’s the player that makes the shot.
And importantly, caddies share in the upside of any wins, as well as getting nothing if their player loses.
We do the same at Caddie Ventures: we pick the people who have the game to win, and support them on their journey towards success.
We’re founders, investors and mentors.
We like to walk the talk.
How we add value
We are business builders, not just investors. Our capital, time, and expertise can uniquely make a game-changing difference. We provide entrepreneurs with the strategic advice and network they need to tackle markets we intimately understand.
1. CAPITAL
We manage our own fund to invest in pre-seed and seed rounds with no geographical boundaries in sports and lifestyle businesses focused on innovation.
2. ACCELERATION
We work with you on the development of products, services, brand, go-to-market, customer relations, finance and partnerships. We drive rapid change and help you invest capital effectively. Our goal here is to help you in-house as much as possible, as soon as possible.
3. GROWTH
We help you raise further capital, either through equity raises, debt or strategic partnerships. We have a strong track record in financing, building and selling companies in the sports and lifestyle sectors.
Our Portfolio
The Team
Mathew Cullen
An innovative investor and entrepreneur.
Mathew has spent his career at the nexus of finance, sports and entrepreneurship. After an early stint working in business development for a boutique advertising agency in New York, he was bitten by the startup bug and began funding and helping early-stage sports and media startup founders scale their businesses.
Prior to founding Caddie Ventures, he was the portfolio manager for leAD Sports & Health Tech Partners, the early stage venture platform created by the grandchildren of Adi Dassler. Mathew lives in London and holds a degree in International Business and Finance from NYU's Stern School of Business.
Andrew Clarke
An experienced and award-winning sports marketeer and strategist.
Andrew blends strategic thinking with human sensibility. He has helped global Bluechip brands maximise revenue potential by tapping into core audience passions including Procter & Gamble, HUGO BOSS, ANZ Bank and Unilever, and was responsible for driving the 2012 Olympics strategy for P&G’s Prestige business globally.
A big believer in disruptive thinking and provocation with purpose, Andrew is determined to support portfolio companies create smart go-to-market strategies, to establish creative partnerships, and to stay focused on delivering value for consumers.
Anthony Ackenhoff
An established investor with a focus on marketing and partnerships.
Anthony founded FRUKT, the world’s leading entertainment marketing agency which was acquired by Octagon and IPG. He has established offices in London, NYC, LA, Rio, Sydney and Milan; has worked with consumer brands such as Coca-Cola, Mastercard, Diageo and Unilever; has worked with the Olympics, Champions League and The Open; and has established partnerships with talent such as Justin Timberlake, Beyonce and U2.
He’s a board member at several digital & product companies, and is a mentor and investor to many high growth businesses.
Contact us.
We are always interested in speaking with impressive founders who have big ambitions and a solid plan.
Get in touch with us directly if you'd like to share an idea.
Or better still find someone who knows us to make an introduction.
mathew@caddie.ventures
andrew@caddie.ventures
anthony@caddie.ventures
